all eyes are on Shah Rukh Khan Pathaan’s Comeback Movie. From the audience, industry insiders to trade insiders, everyone is expecting the movie to hit theaters on January 25. The film has a responsibility to bring the Hindi film industry back from its deep slumber, and film trade experts are confident that it will lay the foundation. momentum for the rest of the year. They have ‘huge’ expectations of Pathaan.
Speaking of Pathaan, film business analyst Taran Adarsh said: “As we all know, Shah Rukh Khan returns to the screen after four years in all-out action entertainment, and the promotional material has worked. People talk about the movie. Since it’s the first big release of 2023, all eyes are on it.” He expects the film to open with a collection of Rs 40-50 crore.
Pathaan advance booking started in full mode on 20th January and sold more than 5 lakh tickets on the first day. More than 2 lakh tickets were sold in the three main multiplex chains, PVR, INOX and Cinépolis. Two days after the film’s premiere, these figures are expected to multiply. Reacting to strong advance ticket sales, Taran said, “This shows that people want to see a great artist only on the big screen.”
I crossed 2 lakes last night at 11:15 pm [Day 1 ticket sales]. 🔥🔥🔥 https://t.co/MSREYn8XkI
— taran adarsh (@taran_adarsh) January 21, 2023
Film producer and trade expert Girish Johar feels that Pathaan’s advance ticket sales have instilled a sense of confidence in the entire Hindi film fraternity, which struggled in 2022 while facing strong competition from global cinema and southern films. India.
He said indianexpress.com, “Advance ticket sales are fantastic for all formats, all languages. It brings a lot of confidence, not just to the film crew, but to the entire film fraternity as well. Pathaan is the best Hindi movies can offer as of now. It has a stellar cast of Shah Rukh, deepika padukone, john abraham, directed by Siddharth Anand and backed by Yash Raj Films, are all in their prime. I look forward to a bright start for Pathaan.” However, he feels that the film’s opening day take will be between Rs 35-38 crores.
Pathaan’s glory won’t be limited to just its first day in theaters. Film trade experts are confident that she will rack up some record-breaking collections during her five-day extended weekend. Girish Johar suggests that the film will earn Rs 175-200 crore in the domestic market in the first five days and easily gross Rs 350 crore globally.
Film exhibitor Akshaye Rathi opined that Yash Raj Films, which failed to deliver a hit last year, “will bounce back this year.” He said: “Siddharth Anand and YRF have never been wrong in the urban action genre. So whether it’s a Tiger movie or a Dhoom or War franchise, it’s a genre that YRF has always raised. So with a director like Siddharth, who understands great action scenes and great artists quite well, they will be a success.”
Siddharth Anand’s War, starring Hrithik Roshan and Tiger Shroff, who launched in 2019, is Bollywood’s highest first-day earner of all time. It fetched Rs 53.35 crore on the day of its release. Will Pathaan hit him again? We’ll see. Also, Shah Rukh has never stopped bringing people to theaters on opening day. His 2018 debacle Zero achieved an opening of Rs 19.35 crore.
However, Pathaan’s team has not promoted the film in the traditional way. So will that affect the level of awareness of the movie among the audience? Taran Adarsh replied: “The moment an actor opens his mouth and gives an opinion, the boycott calls start, the controversies start. Why do you want to get into it? Girish Johar believes that YRF has “smartly” promoted the film, and according to him, even the controversy surrounding his song “Besharam Rang” has added to awareness about the film.
In fact, Akshaye Rathi is sure that “Pathaan will set the momentum for the rest of the year and bring back the income and livelihood of millions of people who are attached to the film business.”